|
Our approach:
[1]
Assess the existing system
Your web interface is analysed on two dimensions:
- Analysis of the visible part of the interface: references, accessibility, browsing, ergonomics, front
office…
- Analysis of the internal & external environment:
E-benchmarking, sources of differentiation.
[2]
Set
the specifications
We analyse your issues in order to:
- Define realistic objectives based on your market,
- Identify the strategic steps to take.
|
[3]
Organise the
skills:
In order to be efficient when using themTwo prerequisites :
- Research, selection and sourcing of the selected technical solutions.
- The intervention schedule is agreed upon with you.
[4]
On-going assistance for better reaction
-
Monitoring : control, measure and analyse the acquired
data.
- Profiling
: Combined use of interactive and traditional targeting
methods.
- Adaptation to the customer’s expectations: Customization / creation of customer loyalty |